Design a baby monitor that is desireable both for the baby and its mother. Take into consideration their individual needs and what makes things desireable to them.
I started this project thinking about this individual needs of each of my consumers. The baby monitor would be purchased and used by parents so I had to consider them as my primary consumer, however, one of their desires is the best care of their child. This created a situation where both of my consumers must be considered together rather than as individuals since one set of desires corresponds directly with the other. Once I found out, through research, what needs and functions the baby monitor must fulfill I started looking at the form factor of the competition. I compared these findings with other consumer products that were described as "desireable" and found a distinct lack of design innovation in the baby monitor market.
The final design came about by considering the needs of the baby and the parent as well as Philips' current design language. Essentially the final product designed itself, I simply guided it to its final destination. The final product is now a cohesive system that meets the needs of the baby without compromising the form language of the parent company.